How the Left Lost Its Mind
Polemicists, conspiracists, and outright fabulists are feeding an alternative media landscape—where the implausibility of a claim is no bar to its acceptance.
The only problem: It wasn’t true.
The precise origins of the rumor are difficult to pin down, but it had been ricocheting around social media for days before Markey’s interview. The story had no reliable sourcing, and not a single credible news outlet touched it—but it had been fervently championed by The Palmer Report, a liberal blog known for peddling conspiracy theories, and by anti-Trump Twitter crusaders like Louise Mensch. Soon enough, prominent people with blue checkmarks by their names were amplifying it with “Big if true”-type Tweets. And by May 11, the story had migrated from the bowels of the internet to the mouth of a United States senator.
Over the past two decades, an immense amount of journalistic energy was spent exploring the right-wing media ecosystem—from talk radio, to Fox News, to Breitbart and beyond—and documenting its growing influence on mainstream GOP politics. This turned out to be a worthy and prescient pursuit, and if any doubt remains about that, I’d present “President Donald Trump” as Exhibit A. While serious Republicans in the political class spent years scoffing at the “entertainers” and “provocateurs” on the supposedly powerless fringe, the denizens of the fever swamp were busy taking over the party.
But 2017 poses the question: Could the same thing happen on the left?
It’s a prospect that deserves more serious attention and debate than it’s gotten this year. The Trump era has given rise to a vast alternative left-wing media infrastructure that operates largely out of the view of casual news consumers, but commands a massive audience and growing influence in liberal America. There are polemical podcasters and partisan click farms; wild-eyed conspiracists and cynical fabulists. Some traffic heavily in rumor and wage campaigns of misinformation; others are merely aggregators and commentators who have carved out a corner of the web for themselves. But taken together, they form a media universe where partisan hysteria is too easily stoked, and fake news can travel at the speed of light.
What follows is an attempt to map the topography of the left’s modern alternative media landscape. It is by no means comprehensive, but hopefully it provides a useful start to the kind of exploration and anthropology that’s needed.
Twitter conspiracistsIn past political epochs, popular conspiracy theories spread via pamphlets left on windshields, or chain emails forwarded thousands of times. These days, the tinfoil-hat crowd gathers on Twitter.
People like Mensch, Claude Taylor, Andrea Chalupa, Eric Garland, and Leah McElrath feed their followers a steady diet of highly provocative speculation, rumor, and innuendo that makes it sound as if Trump’s presidency—and, really, the entire Republican Party—is perpetually on the verge of a spectacular meltdown.
The most prolific of the conspiracy-mongers tend to focus on the Russia scandal, weaving a narrative so sensationalistic and complex that it could pass for a Netflix political drama. Theirs is a world where it is acceptable to allege that hundreds of American politicians, journalists, and government officials are actually secret Russian agents; that Andrew Breitbart was murdered by Vladimir Putin; that the Kremlin has “kompromat” on everyone, and oh-by-the-way a presidency-ending sex tape is going to drop any day now.
Hyperpartisan Facebook pagesIf Twitter is where liberal conspiracy theories germinate and spread among news junkies, Facebook is where anti-Republican propaganda can go wide.
Facebook pages like Occupy Democrats have millions of fans who ensure that every meme, video, and breathless blog post they publish has a good chance at virality. The content plastered across these pages includes standard-issue clickbait (“Trump Just Did Something Awful At His Golf Course”) and hyperbolic headlines (“Queen Elizabeth Just Told Trump To Go F*ck Himself And It Is Perfect”). But these feeds are also studded with straightforwardly fake news.
An analysis by BuzzFeed during the frenzied final weeks of the 2016 election found that nearly 20 percent of the stories posted by three extremely popular liberal Facebook pages—Occupy Democrats, The Other 98%, and Addicting Info—were either partly or mostly false. While conservative Facebook pages were even more likely to spread false stories, BuzzFeed’s finding should serve as a red flag for the kind of the news that millions of rank-and-file Democrats are getting on the world’s largest social-media platform.
Blogs and message boardsThe roots of the liberal blogosphere can be traced back to the early Bush years, when Markos Moulistas launched the Daily Kos to crusade against “an oppressive and war-crazed administration” and Josh Marshall used Talking Points Memo to take the Senate Majority Leader to task. A decade and a half later, some of the blogs of that era have matured into more professional news sites, like TPM, while others have disappeared. But in 2017, the left has more niche political sites than ever, and in many ways they make up the core of its modern media ecosystem.
Meanwhile, old-school platforms like Reddit and Daily Kos continue to host freewheeling forums that attract the kind of occasionally enlightening, occasionally deranged conversations that tend to thrive in those environments. And the HuffPost contributor platform—an un-vetted, unedited section of the site that operates apart from its professional journalism—has been a vehicle for some of the most bizarre, and outright craziest, content to go viral on the left in recent years.
Just this month, editors were forced to delete a contributor post that began, “Impeachment and removal from office are only the first steps; for America to be redeemed, Donald Trump must be prosecuted for treason and — if convicted in a court of law — executed.” And throughout last year’s primaries, Seth Abramson, a creative writing professor at the University of New Hampshire, used his HuffPostperch to churn out a procession of increasingly delusional blog posts explaining why Bernie Sanders would inevitably win the Democratic nomination.
Abramson’s arguments not only denied political realities and delegate math as the race wore on; they often denied basic human logic. But thanks to the hordes of Bernie fans desperately scouring the internet for some hope to cling to, Abramson’s posts consistently went uber-viral. (He eventually wrote a post defending this shameless play for clicks as a form of “experimental journalism” that embraced “the multi-dimensionality of metanarrative.” The Washington Post’s Matt O’Brien responded via Twitter: “Area Academic Writes Barely Comprehensible Defense of Lying.”) These days, Abramson’s main platform is Twitter, where he has over 150,000 followers, and specializes in imminent-indictment stories in the style of criminal complaints.
PodcastsThe constellation of popular podcasts that has emerged on the left serves many of the same functions that right-wing talk-radio hosts served for their audiences in their early days. They provide a mix of commentary, entertainment, and partisan catharsis; a safe space to process the daily onslaught of bad news.
The hosts tend not to be household names, but to their listeners they are superstars. The most successful podcasters are able to sell out theaters for live shows, and can even get recognized on the street (in certain zip codes, at least).
The nature of the medium—walled off from the web and unplugged from social media—means that even irresponsible podcasts are not innately integral to the spread of sketchy information on the left. Many of the most popular podcasts, including those from the mainstream Democrats of the Crooked Media empire, are careful with their evidence and claims, working to debunk conspiracy theories, and hosting guests with a variety of views. And the gleefully vulgar champions of the “dirtbag left” at Chapo Trap House make a point of mocking the Russia conspiracists. Above all, what they offer their stressed-out listeners is a sense of community (plus plenty of discount codes for Blue Apron and MeUndies).*
VIP ValidatorsOne sign of the potential power in this alternative media universe is the regularity with which stories that originate there end up reaching public figures with real influence and massive followings. These may be people who are relatively unsophisticated when it comes to politics and media, but whose prominence in other fields—academia, history, law, literature—gives them a certain sheen of trustworthiness. So when they share stories from fringe outlets on Twitter or Facebook, many are inclined to take them seriously.
Last April, when Jason Chaffetz announced he would resign his House seat, The Palmer Report published an anonymously sourced bombshell claiming the FBI had discovered the Utah congressman was being blackmailed by the Kremlin. The story was characteristic of the site’s well-worn shtick. But that didn’t stop Ned Price, a former special assistant to President Obama, from credulously passing it along on Twitter.
“Interesting, if single-sourced, article from a few days ago,” he wrote.
Eric Schultz, a senior adviser to Obama, then chimed in, “Too bad nobody flagged this earlier.”
When journalists began pressing the duo on why they were sharing a story from a website with such a spotty track record of accuracy, Price’s response was telling. “Every once in a blue moon, the tin hat can fit.”